Services

Core Services

Player Psychology & Behavior Analysis

• Key Insights:
  • Brand Image Building: Players trust brands with top-notch game quality and transparent ads.”
  • Motivation Analysis: Use DEMATEL/ANP methods (from search results) to focus on “game design” and “player engagement”.
  • Case Studies:
    • Collab Strategy: Partner with anime/IPs to attract new players, avoid same-old competitors.
    • Gamified Marketing: Spin wheels, daily sign-ins, and rewards to boost interaction.

Digital Marketing Strategy Planning

• Strategy Mix:
  • Social Media: Boost word-of-mouth via challenges or badge systems.
  • Ad Optimization: Blend “game ad tactics” with “service quality” for precise targeting.
  • Cross-Industry Collabs: Team up with brands like beverage companies for win-win.

Data-Driven Execution & Analysis

• Tracking & Metrics:
  • KPIs: Focus on “player participation” and “positive buzz” .
  • Tools: Use CRM + analytics to track user preferences.
  • Case Study:
    • Game Design: Prioritize smooth gameplay over intrusive ads.

Service Highlights

Player-Centric Strategies

• Core Principle:
  • Player satisfaction first.
  • Build a brand that guarantees game quality and service transparency.

Innovative Marketing Tactics

• Gamification:
  • Badge Systems: Reward players for completing tasks.
  • Social Challenges: Encourage sharing via “Refer & Earn” .
• Cross-Industry Collabs:
  • IP Partnerships: Tie-ups with anime/movies to expand reach.

Client Case Studies

Case 1: Social Word-of-Mouth

• Strategy: “Invite 5 friends” challenges with virtual currency rewards.
• Result: Boosted participation and positive buzz.

Case 2: Cross-Industry Collab

• Strategy: QR code scans in games for beverage brand rewards.
• Result: Attracted non-gamers, mutual growth.

FAQs